About us

What is BLCK UNICRN?

Where music truly comes alive.

We are on a mission to revolutionize music with transformative and immersive experiences →

At BLCK UNICRN, we are pioneers in the realm of immersive experiences, seamlessly blending music, technology, and storytelling to transport our audience into enchanting worlds. Our Los Angeles-based platform is dedicated to empowering artists, fostering creativity, and elevating live entertainment. We strive to create unforgettable moments that resonate deeply, tapping into the heart of innovation to bring forth a new era of interactive artistry. Join us in our mission to revolutionize the way stories are told and experienced.

An unparalleled experience.

A world where you can interact with your favorite artists, and where you can discover new dimensions of their artistry →

With our immersive visual albums, live narrative performances, and augmented reality exhibits, we take music consumption to a whole new level. But BLCK UNICRN is more than just a platform. We are a community of artists, fans, and innovators who share a passion for pushing boundaries and redefining the music experience. We foster a collaborative and inclusive environment where artists can thrive and fans can connect with their favorite musicians on a deeper, more personal level. to BLCK UNICRN.

Who is BLCK UNICRN?

Joshua Blackwell

The visionary founder of BLCK UNICRN with a rich background in both music and business.

Joshua's commitment to entrepreneurship and technological advancement is evident through his involvement in prestigious programs and organizations. As a member of Berkeley Skydeck, Berkeley's Sutardja Center for Entrepreneurship and Technology, and The On Deck Founder Fellowship, Joshua is actively engaged with the global center of technology innovation. These affiliations provide him with unparalleled access to cutting-edge insights, industry trends, and a network of industry leaders and innovators. Joshua has also spent 8 years working for some of the largest and fastest-growing software companies in the world, including Oracle, Samsara, Tipalti, and Rippling.

In addition to his impressive tech entrepreneurial pursuits, Joshua is also a distinguished academic.

He holds a full scholarship from UCLA Anderson for his MBA, a recognition of his exceptional talent and potential in the entertainment industry. Positioned at the center of the global entertainment landscape, Joshua has access to the latest industry developments, emerging trends, and influential networks.

Joshua's multifaceted background, combining his passion for music with his business acumen and technological expertise, fuels his drive to transform the music industry through BLCK UNICRN. With a deep understanding of the global entertainment landscape and a commitment to innovation, Joshua is dedicated to creating a platform that revolutionizes the way artists and fans engage with music.